The adidas story is one of groundbreaking designs, epic moments, and conceiving the all-around sports shoe, worn by the likes of Lionel Messi, Run DMC, and Madonna. A mecca for sneaker fans, this book presents adidas's history through more than 350 pairs of shoes from the 'adidas Archive.'

Shot using the highest reproduction techniques, these images reveal the fine details as much as the stains, the tears, the repair tape, the grass smudges, the faded autographs. It's all here, unmanipulated and captured in extremely high resolution--and with it comes to light the personal stories of each individual wearer. We encounter the shoes worn by West Germany's football team during its 'miraculous' 1954 World Cup win and those worn by Kathrine Switzer when she ran the Boston Marathon in 1967, before women were officially allowed to compete; custom models for stars from Madonna to Lionel Messi; collabs with the likes of Kanye West, Pharrell Williams, Raf Simons, Stella McCartney, Parley for the Oceans or Yohji Yamamoto; as well as the brand's trailblazing techniques and materials, like its pioneering use of plastic waste that is intercepted from beaches and coastal communities.

ISBN:9783836571951